基于生命周期学习的动态库存与定价集成决策

doi:10.12066/j.issn.1007-2861.1995

Abstract

Abstract:

An integrated decision model of dynamic pricing and inventory is established by incorporating product lifecycle learning into demand management for fashion products. Suppose a retailer places an order with reference to the demand forecast made through product lifecycle estimation before the sales season. Then, in the sales process, product lifecycle learning is reflected in updating the real sales data. And based on the learning result, both the inventory replenishment decision and dynamic pricing decision are made. Specifically, this integrated decision model is used in a footwear supply chain for sensitivity analysis on initial selling and price elasticity, and the result shows that the decision model is an effective solution for fluctuation of demand in the supply of fashion products.

Key words: product lifecycle management, dynamic pricing, dynamic inventory decision, fashion product

CLC Number:

F273

Junjun GAO, Yu CHEN. Integrated dynamic inventory and pricing based on product lifecycle learning[J]. Journal of Shanghai University（Natural Science Edition）, 2019, 25(5): 807-816.

Figures/Tables 9

Table 1

Fig. 1

Fig. 2

Table 2

Fig. 3

Table 3

Fig. 4

Table 4

Fig. 5

References 14

[1]	Kurawarwala A A, Mastsuo H . Forecasting and inventory management of short life cycle product[J]. Operations Research, 1996,44(1):131-150.
[2]	徐贤浩, 廖丽平, 任英 . BASS 预测模型与库存控制集成研究[J]. 工业工程与管理, 2010,15(3):1-6.
[3]	梁罗, 盛方正 . 基于需求预测信息更新的零售商三阶段采购最优策略[J]. 系统管理学报, 2009,18(5):531-536.
[4]	Min X, Wong W K . A seasonal discrete grey forecasting model for fashion retailing[J]. Knowledge-Based Systems, 2013, ( 57):119-126.
[5]	Carvalho A, Puterman M . Learning and pricing in an internet environment with binomial demand[J]. Revenue Pricing Management, 2005,3:320-336.
[6]	Sen A, Zhang A X . Style goods pricing with demand learning[J]. European Journal of Operational Research, 2009,196:1058-1075.
[7]	Cachon G, Kok G . Implementation of the newsvendor model with clearance pricing: how to (and how not to) estimate a salvage value[J]. Manufacturing and Service Operations Management, 2007,9(3):276-290.
[8]	Li J, Chand S, Dada M , et al. Managing inventory over a short season: models with two procurement opportunities[J]. Manufacturing and Service Operations Management, 2009,11(1):174-184.
[9]	倪冬梅, 赵秋红, 李海滨 . 需求预测综合模型及其与库存决策的集成研究[J]. 管理科学学报, 2013,16(9):44-74.
[10]	刘树人, 代小霜, 李维 . 考虑损失规避行为的库存与定价联合决策[J]. 统计与决策, 2016(13):37-40.
[11]	张文思, 李金林, 王建才 , 等. 需求分布未知下含数量折扣的多产品库存与定价[J]. 管理工程学报, 2016,30(4):210-220.
[12]	韩松 . 一类需求符合产品寿命周期存贮模型的最优解[J]. 系统工程, 2001,19(4):40-42.
[13]	朱传华, 骆建文 . 需求符合市场生命周期变化的易腐品库存模型[J]. 工业工程, 2006,9(4):94-96.
[14]	韩永夫, 汉方, 寒松 . 现代企业产品生命周期曲线预测模型及其应用[J]. 郑州大学学报 (哲学社会科学版), 1999,1:43-49.

Integrated dynamic inventory and pricing based on product lifecycle learning

RichHTML

PDF

Knowledge

Abstract

Cite this article

share this article

Figures/Tables 9

References 14

Related Articles 1

Recommended Articles

Metrics

Comments